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Marketing Management Best Practices

Best Practices, LLC has conducted extensive research in the field of Marketing Management. Browse through and sample our published Marketing Management research in the topics below:

      View all Marketing Management research
 
Managing the Competition: Turning Competitive Intelligence into Strategy
Learn how top corporate competitive intelligence organizations use competitor data to drive strategy and market success... (ID SM-157)

Managing Mature Product Promotion
Learn how three benchmarked companies tackled a variety of mature product promotion issues... (ID PSM-204)

Lifecycle Management Excellence: Effectiveness and ROI of Lifecycle StrategiesThis document contains Metrics and Graphics.This document contains Metrics and Graphics.
Non-members: Click here to review a complimentary excerpt from "Lifecycle Management Excellence: Effectiveness and ROI of Lifecycle Strategies" STUDY OVERVIEW With fewer products in the pipeline and more at the edge of the patent cliff, strategies to extend the commercial life of mature brands are critical to the bio-pharmaceutical industry today... (ID 5189)

 



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